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Category Archives: Blog

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BLOGGING FOR BUSINESS?

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A blog about blogging Forever Creative Manchester are often asked by clients ‘Do I need a blog’ when we are discussing plans for their new website. Nine times out of ten the answer is yes! While many organisations have adopted blogging over the last decade, the benefits of blogging are still as plentiful as ever. Blogging has evolved from being a personal online journal to what should be an integral part of a business’s digital marketing strategy. Blogging for Business A blog can be used to write about anything… be those thoughts, opinions, new ideas or findings you may have…

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TEDx MANCHESTER 2017

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Anyone working within the creative agency world knows that finding inspiration is key to generating innovative ideas. Those ideas are the building blocks that develop into the designs our clients love. That’s why we spent a thought provoking day at the TEDx Manchester 2017 event, hosted by HOME Manchester. TED is a non-profit organisation with the slogan “ideas worth spreading”. They do so through short, impressionable talks that last around 10-20 minutes. TED is an abbreviation of technology, entertainment and design; the three main themes for the original TED conference back in 1984. The ‘x’ indicates that a particular TED…

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BROCHURE DESIGN – A CREATIVE AGENCY PERSPECTIVE

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Did you just say brochure design? We love brochures. And we especially love design. That’s why in our latest creative agency blog entry, we wanted to highlight the importance of brochure design. They come in so many shapes, sizes and styles, even today you can create a brochure that is truly unique. Printed brochures are a more traditional and tangible material that is often overlooked in marketing conversations. We regularly (and correctly) talk about the importance of branding, advertising and digital design but rarely focus on the longstanding sales brochure. In the new digital era, some marketers will have written…

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GUIDE TO PLANNING A NEW WEBSITE

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Are you about to plan a new website? As a leading creative agency in Manchester, we have guided businesses from every industry and of every size though designing and building a new website. If you have been given the task of commissioning a new website for your company it can be a daunting prospect. Not least, you need to decide whom you are going to use to design and build the site – do you need a web designer, a web developer or both? Or could you use that friend who likes doing websites in his spare time? You will…

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HOW TO CHOOSE A CREATIVE AGENCY?

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Why do I need a creative agency? The best creative agencies think outside of the box, look at alternative approaches and take on board different angles and perspectives. Combine this with their expert designers and strategists and it can really take your marketing to the next level. Choosing the right creative agency is a bit like dating – get it wrong and you can go through a painful and expensive break up – so a bit of homework up front can save a lot of heartache down the way.   How do you go about the tricky process of finding…

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DO I PARTNER WITH A MARKETING AGENCY OR GO WITH IN-HOUSE MARKETING?

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USING A MARKETING AGENCY VS IN-HOUSE MARKETING? The marketing agency versus in-house debate rages on, as businesses assess the impact for themselves and the UK economy from the recent ‘Brexit’ vote. Arguably this decision is now even more important with uncertainty in the air, your marketing activity really has to cut through a lot of noise. There is a vast amount of work that goes into marketing a business, which requires time, energy, resources and money. The cost of choosing the wrong option for your business can be huge, so let’s evaluate the pros and cons of outsourcing vs in-house…

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FOREVER CREATIVE MANCHESTER WELCOMES GARY!

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We’d like to take this opportunity to introduce the latest recruit to the Forever Creative team – Gary Thompson our new Designer. Gary is settling into the creative team well and impressing everyone by putting his eight year’s experience and imagination to good use! Gary has worked in graphic design since leaving university, perfecting his skills as an artworker and creative designer. He joins us from Axon Garside where he spent 3 years as a Graphic and Web Designer. Gary is a multi-talented chap! As well as flourishing creative skills, he is also a dab hand musically; he’s been playing…

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GAZZ EXPANDS DIGITAL TEAM!

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We are delighted to announce the arrival of a new addition to the Forever digital team in the form of Gary Ratcliffe. Gazz joins us as a Front End Developer specialising in WordPress websites and will be on hand to help clients enhance their digital offering. Gazz was previously at an agency called GSD in Crewe where he honed his skills as a front end developer working on a range of clients in retail, education and healthcare. It was here that he developed his love for all things WordPress, so much so that he went to the WordCamp conference day in…

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JENNI’S DESERT ISLAND DISCS

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Here at Forever HQ we've decided to put together a regular feature on our blog - Forever Creative Desert Island Discs. The format of Forever Creative Desert Island Discs is pretty straightforward. We’ve asked the Forever team that if they were a castaway on a desert island in the middle of the sea with only themselves as company what 5 tracks would they choose to take with them. We also asked the team to choose a luxury item as well as a book. Second up is Jenni, our Senior Account Manager with her desert island list. My Chemical Romance – The Sharpest...
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STUDENT PLACEMENT AT FOREVER CREATIVE

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Hello, my name is James Sanders and I am currently in my second year studying a foundation degree course in Graphic Design at Wigan and Leigh College. When I found out I would need to take part in a placement I spoke with a friend about some of the best businesses offering them and she suggested Forever Creative as the perfect place to gain some valuable experience. After I got in contact, I was delighted when Greg, the Senior Designer, offered me a week’s placement in January which was a perfect start to my year off, as once I complete…

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