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BLOGGING FOR BUSINESS?

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A blog about blogging Forever Creative Manchester are often asked by clients ‘Do I need a blog’ when we are discussing plans for their new website. Nine times out of ten the answer is yes! While many organisations have adopted blogging over the last decade, the benefits of blogging are still as plentiful as ever. Blogging has evolved from being a personal online journal to what should be an integral part of a business’s digital marketing strategy. Blogging for Business A blog can be used to write about anything… be those thoughts, opinions, new ideas or findings you may have…

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TEDx MANCHESTER 2017

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Anyone working within the creative agency world knows that finding inspiration is key to generating innovative ideas. Those ideas are the building blocks that develop into the designs our clients love. That’s why we spent a thought provoking day at the TEDx Manchester 2017 event, hosted by HOME Manchester. TED is a non-profit organisation with the slogan “ideas worth spreading”. They do so through short, impressionable talks that last around 10-20 minutes. TED is an abbreviation of technology, entertainment and design; the three main themes for the original TED conference back in 1984. The ‘x’ indicates that a particular TED…

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BROCHURE DESIGN – A CREATIVE AGENCY PERSPECTIVE

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Did you just say brochure design? We love brochures. And we especially love design. That’s why in our latest creative agency blog entry, we wanted to highlight the importance of brochure design. They come in so many shapes, sizes and styles, even today you can create a brochure that is truly unique. Printed brochures are a more traditional and tangible material that is often overlooked in marketing conversations. We regularly (and correctly) talk about the importance of branding, advertising and digital design but rarely focus on the longstanding sales brochure. In the new digital era, some marketers will have written…

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NORTH WEST CAMPAIGN LAUNCHES – TV, RADIO & DIGITAL

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Forever Creative Manchester has worked with Adopt North West, a consortium of 22 North West local authorities, since its launch in 2014. Adopt North West is a marketing consortium of 22 North West Councils tasked with addressing the shortage of adoptive parents in the region. Following the success of the launch campaign, Forever Creative Manchester were asked to develop a second integrated campaign, but with a very different brief. This time the focus was to be specifically on finding parents for the ‘harder to place’ children, who despite the large number of adoptive parents now coming forward, are still waiting…

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FOREVER CREATIVE MANCHESTER RANKS IN TOP 75 B2B AGENCIES

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We’re pleased to announce that Forever Creative Manchester has achieved a ranking in The B2B Marketing’s Top 75 B2B Agencies. The table is part of The B2B Agencies Benchmarking Report 2016-17. The well-respected report is now on its 12th edition and has become the definitive ranking for the B2B marketing industry. At its heart, you’ll find this year’s B2B agencies league table. It ranks the top 75 B2B agencies across several metrics including revenue and year-on-year growth. The report also contains exclusive research and insights into the state of the B2B agency landscape, including the impact of Brexit on growth,…

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WE JUST LAUNCHED A JUICY NEW WORDPRESS WEBSITE

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Krogab deliver a taste of something special. With their wide range of quality beverages, high performance dispensers and many years of unrivalled experience they have become the country’s leading supplier of juices, dispensers and café products. However, Krogab were unhappy with their old website and asked Forever Creative Manchester to design a new WordPress website. They wanted the new website to focus on communicating the level of quality behind everything they do. We designed and built a ‘juiced-up’ website featuring all of Krogab’s products in a fun and modern style that truly represented what Krogab as a brand. We’re really pleased with…

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GUIDE TO PLANNING A NEW WEBSITE

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Are you about to plan a new website? As a leading creative agency in Manchester, we have guided businesses from every industry and of every size though designing and building a new website. If you have been given the task of commissioning a new website for your company it can be a daunting prospect. Not least, you need to decide whom you are going to use to design and build the site – do you need a web designer, a web developer or both? Or could you use that friend who likes doing websites in his spare time? You will…

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HOW TO CHOOSE A CREATIVE AGENCY?

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Why do I need a creative agency? The best creative agencies think outside of the box, look at alternative approaches and take on board different angles and perspectives. Combine this with their expert designers and strategists and it can really take your marketing to the next level. Choosing the right creative agency is a bit like dating – get it wrong and you can go through a painful and expensive break up – so a bit of homework up front can save a lot of heartache down the way.   How do you go about the tricky process of finding…

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DO I PARTNER WITH A MARKETING AGENCY OR GO WITH IN-HOUSE MARKETING?

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USING A MARKETING AGENCY VS IN-HOUSE MARKETING? The marketing agency versus in-house debate rages on, as businesses assess the impact for themselves and the UK economy from the recent ‘Brexit’ vote. Arguably this decision is now even more important with uncertainty in the air, your marketing activity really has to cut through a lot of noise. There is a vast amount of work that goes into marketing a business, which requires time, energy, resources and money. The cost of choosing the wrong option for your business can be huge, so let’s evaluate the pros and cons of outsourcing vs in-house…

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JOSH JOINS FOREVER CREATIVE MANCHESTER!

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We have been very busy recruiting this year and we are delighted to introduce Josh Roberts as the latest addition to the Forever Creative team. Josh joins us in a Business Development and Marketing role with the goal of continuing our current period of growth as a business. After graduating in Marketing from LJMU in 2014, Josh returned home to the rolling hills of Northumberland (although he still claims to be from Newcastle). He put his degree to immediate use by honing his skills in Business Development for a leading market research agency, Dipsticks Research. Josh managed to squeeze a…

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